We are truly living in an era of mind-boggling technological innovations. When it comes to food, science is creating some pretty wild stuff that is making genetically-modified tomatoes look like cell phones from the early nineties.
One of the latest class of products that are designed to help us lose weight are tasteless food additives that are sprinkled on food. Once ingested, they have the power to induce feelings of fullness by acting on certain areas of the brain. It’s kind of like what may happen if hoodia were to meet your salt shaker. But unlike many dietary supplements, these food additives don’t contain hoodia, drugs or any other stimulants.
One such product is Sensa.
“Sensa works with your sense of smell to curb your hunger without affecting the taste of your food. This induces something called ‘sensory-specific satiety.’ It makes your brain perceive that you’ve eaten more than you have and, thus, you eat less and lose weight,” says Sensa Creator, Dr. Alan Hirsch.
In one 1,400-person clinical study, participants lost an average of 30 pounds over a six-month period while using Sensa tastants. The exact specifics of this study, which can severely alter the credibility of the study, are not known.
Sensa should not be confused with CalTrap, which is another food additive that contains extracts of an Asian plant that encapsulates up to 25% of the calories you ingest and allows it to be passed through your digestive tract without getting absorbed.
Sensa is instead, sprinkled on your food and imparts its magic by acting on your sense of smell, brain and sense of fullness. The end result is supposed to be a slimmer you as you register a feeling of being full even though your plate still has a good deal of food on it.
The ingredient list sounds fairly benign and since it was created by a medical doctor, one would hope that it was designed with sound science and safety standards in mind. I don’t know about you, but I’m fairly intrigued by this latest creation in food technology.
October 21st, 2008