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Kimkins PR Director rebuts fraudulent claims.

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Please note, DietsInReview.com does not recommend the Kimkins diet program. Kimkins has completely misrepresented itself and the information it presents to customers, and in doing so, has endangered the lives of many of those people.

UPDATE 10/10 Kimkins Diets Founder Heidi Diaz is found guilty of fraud and false advertising

UPDATE 11/09: Kimkins Class Action Lawsuit Filed

Kimkins broke into the diet scene in 2000 selling itself as the one sure thing to end your dieting chaos. She said she had been an obese 300 pounds and like so many others, struggled to find a diet that worked for her. So she created her own solution- a low-carb/low-calorie diet that she says works incredibly fast. Not only would Kimkins help you lose weight quickly (198 pounds in one year in her case), but the plan would set you up for success for life. Kimkins also excitedly promotes that you won't have to do a single stretch, sprint or sit-up as exercise isn't necessary to achieve these amazing results.

Unfortunately, none of it is true. Kimkins is being investigated for fraud after many customers became seriously ill. Kimkins is an excruciatingly low-calorie diet and none of the information presented as fact as any medical or scientific support. Kimmer herself does not have a nutritional background and her advice is strictly from what appears to be fake experiences.

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  • None to speak of

There is a laundry list of reasons why you should not follow the Kimkins diet. Currently the creator, Heidi Diaz, who operates under the alias Kimmer, is the possible subject of a potential class-action lawsuit and under investigation for fraud. Many of the Kimkins customers are becoming dangerously sick from following the Kimkins program. While Kimmer markets the diet as being a quick solution that will last for life, and losing 200 pounds in one year herself, she currently is morbidly obese- not at all what her ads claim.

  • No research or healthcare endoresements
  • Plan contradicts sound medical research
  • Dangerously low caloric intake
  • No exercise
  • Suggested to take laxatives regularly
  • Creator under investigation for fraud
  • Creator does not have any nutrition or medical experience

Additionally, many followers of Kimkins have reported frightening side effects, including:

  • Constant nausea
  • Hair loss
  • Fainting
  • Heart palpitations
  • Fatigue
  • Bone and/or joint pain
  • Constipation

The proposed Kimkins diet is made up mainly of lean protein, very little fat or carbs and no fiber. The diet is said to be based on Atkins, but with Kimmer's personal twist. The average user consumes about 1200 calories a day; many users admit to only about 500 calories a day.


Kimkins advertises that you will not need any exercise to achieve your desired goals.


Mom always said "If it's too good to be true, it probably is". And in the case of Kimkins, it sounded so much better than it actually turned out to be. This is one rapid weight loss fad that turned out to be a rapid weight loss scam. Consumers have been raising flags of concern about both the legitimacy of Kimkins and the health risks linked with the program. Heidi Diaz "Kimmer" is currently under investigation for fraud. It's unfortunate that so many men and women were duped by this convincing and charming sales woman. But it appears that this scam produced nothing more than a very lucrative eating disorder that has left a lot of people hurting.

Common misspellings: Kimmer, KimKens, Kemkins, Kemkind, Kimkins deit review


In October 2007 Diets in review received a rebuttal to our review (below letter) from Jeannie Baitinger - Kimkins PR Director. In January 2008, Kimmer sent a rebuttal and Jeannie responded letting us know that she had left Kimkins and severed all ties with the lawsuit-ridden program.

Dear Jim,

Thank you for giving Kimkins.com the opportunity to present our side of the story.

First please allow me to introduce myself. My name is Jeannie Baitinger and on the website I am known as Tippy Toes. I am employed by Kimkins.com as PR Director and as management.

We know we are under attack from various sources. But many of these sources are coming from people who have only heard about our diets and have not actually tried them. The effect has been much like a snowball effect of people who genuinely mean well but are not actual members. Much is based on hear say and negative publicity.

Moreover, we offer no calorie limits on any plan. There are no 500 calorie per day plans. No plan is 100% fat free. We do allow the individual to use common sense when adding healthy fats and we term this as "just enough fat to make it work". We do not promote starvation of any kind and we never will. We encourage members to stick within the plan guidelines and further, we encourage them to add extra protein and possibly extra salads if they are still hungry or not feeling well.

We do not encourage or promote laxative abuse. However, it is not at all uncommon for a low carb diet plan to cause constipation. When a member complains we have recommended gentle stimulants such as M.O.M. or 100% physillium husks. There is also a tea which is helpful in relieving symptoms. We will never recommend laxatives as part of weight loss plans. Never!

Additionally we do encourage our members to have their Doctor's review the plans and monitor their progress. Many, many members report excellent lab reviews and Doctor's blessings. On our website I have never seen anything but positive reviews. On other websites I read the negatives but without offered proof. What I do read are stories of hair loss. This seems common on a lot of diets. Even the Atkins diet can cause this. When I did Atkins it happened to me. Oddly, I never lost hair doing Kimkins though. But again, hair loss is easily corrected and people who have their Doctor's monitoring progress can address the issue and get help. I would find it rather bizarre to lose huge chunks of my hair and still continue with any diet WITHOUT seeing my Doctor immediately. So I must question why there are no medical claims based on proof...

I am personally a Kimkins success story. I began my weight loss journey at 263 lbs. I am a female of 5' 7". I began losing weight with the Atkins diet (also quite con-traversal) and did well on it for about a year. I lost approximately 50 lbs on Atkins and then it stopped working. For the next 6 months I lost no further weight or inches. A dear friend told me about the Kimkins diet and I decided to give it a try. The weight came off just as promised! EXACTLY as promised! I made a personal choice to begin alternating Kimkins diet with Atkins. On Kimkins I could lose the weight and on Atkins breaks I could easily maintain it. Today my current weight is 152. Maintaining my weight has never been so easy thanks to a low carb lifestyle.

Our website is full of happy success stories much like mine. Many people have no trouble doing only Kimkins straight to goal. I have seen amazing losses--as much as 100lbs in 5 months. These big losses are quite common at Kimkins. Side effects appear minimal and as stated previously we do encourage everyone to have their Doctor's monitor them every step of the way.

Our members are not uneducated people being mislead. We just completed a Teacher's Challenge and the entire group lost an unbelievable amount of weight. The teacher's group had planned to make a public donation to fund teachers but with all the negative publicity they have opted for private donations instead. It is not at all uncommon for Internet users to wish to remain private. That is why many choose a nickname rather than using a real name.

As far as the founder of Kimkins.com is concerned and with all due respect, most members really don't care who she really is or is not. We believe the founder has every right to privacy and further we believe she is entitled to such. Her real name and weight is not an issue to people who are serious about weight loss and finally are able to make it happen. People buy a membership for their own weight loss and that is what they get. Weight loss. Our claim "there is no faster weight loss plan" is very accurate.

I will be more than happy to issue you a temporary site pass if you would like to come in and see what is really happening for yourself. Just let me know if you are interested in the real truth. It's pretty amazing!

Jeannie Baitinger, PR

end of Kimkins rebuttal

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(Page 7 of 7, 124 total comments)


I am a Kimkins member, age 53, and have lost 42 lbs in just over 2 months and my health is great. I consume an average of 1000 to 1100 calories daily of very healthy low carb food. Great protein, fat and carb levels for me. My doctor is very pleased. And, oh yes, though exercise is not required, some of us do that too. Calorie needs are different for everyone and in addition, short term use of very low calories, if the foods are nutritious, are not harmful. Any diet can be made unsafe or unhealthy if used improperly. I am very glad to have found this WOE and will continue to use it as my base diet for life.


KTLA Exclusive Internet Diet Scam Exposed! http://ktla.trb.com/news/local/ http://video.ktla.com/global/video/popup/pop_playerLaunch.asp?clipid1=1803674&at1=News+%


Glad to have a place where I can post my positive experience with Kimkins. There is a lot of negative info circulating on the internet regarding this diet, and the naysayers just don't want to hear the good news. I've been a member of the Kimkins site for some time, and it absolutely works for me. I'm healthier, and feel better than ever. My doc likes it too!


This is a very low calories diet - some members consuming 500 calories daily and even lower. This is not a healthy way to lose weight, especially without medical supervision.


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