Project Runway’s Tim Gunn Joins Forces with Weight Watchers to Inspire Health and Fashion

Tim Gunn: Image via BuzzSugar.com

Part of looking great is not just about the clothes you wear, but also about how you feel about yourself. Just ask Project Runway’s Tim Gunn or any Weight Watchers member and they’ll attest to this credo.

Therefore, the pairing of Weight Watchers, the world’s leading provider of weight management services and fashion consultant Tim Gunn is like a perfectly designed, seamed and fitted Versace gown. Together, these two forces are set out to  inspire people on their weight loss journey so that they can look great and feel great. 

Gunn will be providing fashion tips to Weight Watchers members for the many stages of their weight loss journeys.  Tim also served as a fashion consultant for the new Weight Watchers PointsPlus™ program advertising campaign featuring Jennifer Hudson and real life Weight Watchers success stories.

“I am so proud to be working with Weight Watchers on this extraordinary project and was so inspired by the stories of wonderful success. Nothing makes me happier than providing guidance and tips to help people look great as they lose weight and get healthier,” said Tim Gunn in a Weight Watchers press release. “If getting fashion right were easy, everyone would look fabulous, but it can be challenging. The combination of the PointsPlus program and providing helpful styling tips is great because it helps people celebrate their new look and recalibrate their thinking about style, while finding an enhanced self-confidence.”

During 2011 there will be exciting opportunities for Weight Watchers members and Weight Watchers Online subscribers to benefit from Tim’s tips and motivation to ultimately feel better about how they look.

Whether you’re a Weight Watchers member or a Project Runway fan, there are Tim’s top four style tips:

  • Follow three fashion fundamentals: silhouette, proportion and fit. When they are in harmony and balance, anyone can look fabulous.
  • Invest in the essentials: wrap dresses, belts and skirt-top combinations. Each of these items can be introduced into the wardrobe at any point during weight loss and will have long lasting staying power as you continue to lose weight.
  • Shop smartly: when people shop on a budget they are very thoughtful and mindful about how new items will fit into their wardrobe and lifestyle and how they will transition throughout the weight loss journey. Think strategically about your overall wardrobe and how the garments you are purchasing will fit in.
  • Embrace your shape: even if it seems that everyone is wearing a particular style one season, be sure to evaluate how it will work with your shape before committing to purchase it yourself. Embrace your own shape – it’s beautiful – and adopt the trends that accentuate your best features.

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