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50 Million Pound Challenge

25 Most Popular Diets of 2009

Number 10: 50 Million Pound Challenge
A few years ago, Dr. Ian Smith, behind VH1's Celebrity Fit Club, wanted to help the African-American community get fit and get healthy, so he created the 50 Million Pound Challenge. The program was initially to encourage African-Americans to collectively lose 50 million pounds, but the program rapidly grew in popularity and has always had an open-to-all policy. In 2009, 50 Million Pound Challenge joined forces with Biggest Loser and was able to reach an even broader audience with its get-fit message.

 

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