Tag Archives: Produce for Better Health Foundation

Lack of Investment in Fruits and Vegetables Costs America $56 Billion

This week, the Produce for Better Health Foundation (PBH) released two complementary reports that revealed some head-turning information about America’s fruit and vegetable consumption. The 2024 Gap Analysis, which analyzed America’s fruit and vegetable consumption and a second report that examined consumer attitudes towards eating fruits and veggies reported that the “gap” between the fruits and vegetables that Americans should eat and what they are actually eating is costing Americans $56 billion per year in related health care costs.

“Fruit and vegetable consumption is low for a compilation of reasons,” said Elizabeth Pivonka, Ph.D., R.D., president and CEO of PBH. “Despite the fact that fruits and vegetables are convenient, people are cooking less and eating out more, where there are fewer fruits and vegetables available. Restaurants account for only 3% of fruit and 15% of vegetables that are consumed.” (more…)