Tag Archives: cereal

We Love Quaker’s New and Improved Oatmeal Varieties

I have never understood oatmeal nay-sayers who turn their nose up at a bowl of warm, chewy and hearty oats. From cinnamon raisin to maple spice, from rolled to steel cut, from flavor to texture, the world of oatmeal is limitless.

Our friends at Quaker Oatmeal believe so too. Quaker, the unofficial king of oatmeal, has just rolled out a delicious line of new and improved oatmeal varieties. They were also generous enough to allow DietsInReview.com to sample some of their new offerings.

This new line can now be found at grocery stores all over the country. Since they are all instant varieties, the new Quaker oatmeals make a super quick and healthy breakfast that takes mere minutes to prepare. Plus, there is a flavor for everyone – kids included! Be sure to read about the cool new “Mix- Up Creations.”

Here is a sneak peak at Quaker’s new oatmeals. (more…)

Food Companies Fight to Advertise to Children

A food-labeling campaign began last year called Smart Choices, backed by most of the largest food manufacturers in the U.S., was “designed to help shoppers easily identify smarter food and beverage choices.” This included the campaign’s “check mark of approval” on food packages.

The problem is, some of the food held up as “healthy choices” include sugary cereals like Fruit Loops and frozen fried dinners.

But there’s an effort afoot among government agencies to create tougher advertising standards for what foods can be marketed to kids. Last year, Congress ordered the Federal Trade Commission, the Food and Drug Administration, the Agriculture Department and the Centers for Disease Control and Prevention  to recommend standards for children’s food advertising.


Breakfast Habits Good Indicator for Child Health

In a large study of children and their breakfast habits, those who ate cereal in the morning were the ones with the healthiest diets. However, the kids who skipped breakfast had the largest waistlines. They also got more of their energy from added sugars, and the least from protein, not to mention less fiber and nutrients.


Will Your Morning Cereal Cause Cancer?

Could your favorite morning cereal be giving you cancer? I know, scary. But, there is a real concern among scientists who think that too much folic acid may increase your odds of developing cancer. Enriched grains, like those found in cereal, snack bars, and other foods get a boost of folic acid, the synthetic form of the B vitamin folate.

Interestingly, the extra fortification is not meant for us, but as a protection for fetuses from developing rare but tragic birth defects. It appears to have worked, as the number of these birth defects has dropped by about 19 percent since 1998.

But, for women beyond their child-birthing years and men of all ages, the effects may be harmful.

“The more we learn about folic acid, the more it’s clear that giving it to everyone has very real risks,” says researcher David Smith, PhD, a professor of pharmacology at the University of Oxford in England.


Kids’ Food Makers Get Failing Grades

The Center for Science in the Public Interest (CSPI) has released their report card for companies that market food to kids. Out of 128 companies evaluated, nearly 75 percent of them are getting a failing grade.

CSPI is concerned about the fact that food marketers continue to aggressively target children with unhealthy foods, despite high obesity rates. That shouldn’t come as a surprise though, should it? Companies are built to make money, not think about what would help parents and their obese children. They are making their products cheaper (i.e. processed and unnatural), so they are cheap enough for average consumers to buy as much of it as possible.

Even though kids naturally gravitate more towards Lucky Charms than a bran cereal, there are sweet and healthier options for breakfast. But, back to the story at hand… (more…)

Food Find: Wheaties Fuel

wheaties fuelCalling all cereal-lovers or Peyton Manning fans!

Wheaties Fuel is a new breakfast cereal developed for champions by champions. With the help of NFL stars, Peyton Manning, Kevin Garnett, and Albert Pujols and working with Dr. John Ivy, a performance nutrition expert, the Co-Creation Team designed Wheaties Fuel for the active individual; whether that activity is due to participation in athletics, work-related activities or leisure time physical pursuits.

Not just your average bowl of crunchy flakes, Wheaties Fuel is a collector’s edition cereal that combines whole-grains with vitamins and minerals to help curb hunger and keep you feeling full. Even though DietsInReview.com hasn’t tasted it, Wheaties Fuel is a combination of wheat flakes, crisp rice and is sweetened with honey and cinnamon.


Kellogg’s Ends Deceptive Cereal Labeling

cocoa krispies immunityI was taken aback when I first saw the commercial on television. “Cereal now boosts your immunity!” crowed the little elves commonly known as Snap, Crackle and Pop. I looked more closely at the package when I visited the grocery store that evening. (Yes, I visit the grocery – at least once every couple of days. I can’t keep food in this house to save my life. Kids and their insane desire to eat ten times a day.)

Cocoa Krispies were labeled, until last week, with a splashy logo touting a 25% daily value of antioxidants and nutrients – Vitamins A, B, C and E. To this mom, it seemed to capitalize on the H1N1/Swine Flu hype that has been ongoing. How will we protect our children? What can we do to keep them safe?

Hint: the answer is definitely not “Feed them Cocoa Krispies.” (more…)

Four Ways to Make Breakfast Cereal a Winner

mom serving breakfastBeing a busy mom, I find that mornings are especially chaotic and not friendly to a leisurely, home-cooked breakfast. Not only that, my kids’ favorite breakfasts involve foods that are high in fat and calories and not healthy choices. One of the best breakfast options out there is cereal. So many cereals on the shelf are full of sugar, high fructose corn syrup, artificial colorings and lacking in protein – but appealing to kids, thanks to colorful pictures, candy-like flavors and cartoon characters. It’s hard to find a cereal that pleases both children and parents, but it is possible. Here are some guidelines that I try to follow when I’m shopping for cereal. (Psst – I never bring the kids.)

  1. Keep the sugar low – I remember when I was a child my mom always told me never to buy cereal with a sugar count over the magic number of “10.” Ten grams of sugar means that the box is 10% sugar, and that’s high enough for it to still be tasty. (more…)

MojaMix – A Unique Custom Cereal Blend and Free Giveaway


When Thomas and his partner Noberto came to the U.S. from Europe, they were hungry for a cereal that tasted good and equally important was being good for then.  They were amazed at the cereal options lining the shelves in the grocery stores, yet either found them unappealing in taste or the ingredients being used were low quality and unhealthy. Enter MojaMix. In 2008 their idea launched from the mixing and matching of whole grains, nuts, seeds, and fruits.  All ingredients are sourced from local farmers and a majority of them are also fully organic.

When I spoke with Thomas I asked him what he felt was a big differentiator for MojaMix and he immediately said variety. Even at a Whole Foods where you can create your own granola mixes you don’t have all the options MojaMix offers with goji berries, hemp seeds and cacao nibs as just some of the examples of their extensive offering. (more…)

Cheerios Makes Faulty Health Claims

Packaged foods can present misleading health claims, cleverly tip-toeing around the laws that govern them. But sometimes, the FDA will say enough is enough.cheerios

Cheerios, the long-time favorite breakfast cereal, is making a claim that the FDA just can’t let fall through the cracks. The agency sent a warning letter to General Mills, telling them that they can’t label Cheerios as a treatment for high cholesterol and heart disease.

The FDA points to language on the Cheerios label: (more…)