Pure Weight Loss
Weight loss counseling center partner with L.A. Weight Loss
Please note, Pure Weight Loss has announced it will close all 400 locations permanently, as of January 4, 2008. A spokesperson for Pure Weight Loss Centers cited "fierce competition from the internet, the introduction of Alli, the over-the-counter weight loss pill, and other commercial diet programs, combined with a difficult economic environment."
Pure Weight Loss was part of a larger conglomerate known as LA Weight Loss. A few years back, in fact, L.A. Weight Loss and Pure Weight Loss split off from one another and attempted to operate from two approaches, the corporate-owned centers and the franchised centers. When they re-emerged, in August 2007, they changed the names of all their weight centers to Pure Weight Loss.
L.A. Weight Loss has been a player in the field since 1989, when it opened its first L.A. Weight Loss Center. During peak operations, there were more than 850 L.A. Weight Loss Centers, either franchised or corporate run.
- Utilized regular foods available from local grocery stores
- Personal counseling to determine specific meal programs based on each individual's health and background
- Satisfying meals to help clients fore go the constant feeling of hunger
- Pyramid-based food plans that consisted of 45% carbohydrates, 35-40% protein and 20% fat
- No longer in business
- High prices and pushy sales people
- A class-action lawsuit was filed against the company(ies) in 2002 and won, by customers who proved that the advertised cost of the program was misleading
- Not able to properly accommodate all customers' dietary needs
- Provided no exercise guidance
Pure Weight Loss worked well within their own guidelines to provide a 45/40/20 split along the food pyramid. However, they became bogged down by depending far too heavily on their supplements and bars. Since the percentage of people allergic to soy and/or in pre-diabetic or diabetic conditions has risen dramatically over the past twenty years, their inflexibility with regard to meeting these client's needs without using only their supplemental foods, was certainly another source of dissatisfaction.EXERCISE
No exercise regimen was included within the personal counseling arena, although the counselors did reiterate that we are all healthier when we are active.CONCLUSION
L.A. Weight Loss/Pure Weight Loss ran with the ball for a long period of time. The number of people who appreciated the program, (web reviews from consumers), was highly mixed, with some praising its effectiveness and others totally disillusioned. The weighted average was close to 50/50. But over and over again successful weight-loss clients suggested the supplement and snack bar component of the plan was entirely unnecessary. Those who stayed with the program appreciated the well-defined menu and strategy that was laid out by the personal counselor, and the one-on-one support that was available. Customers of Pure Weight Loss, or those interested in the program, should visit L.A. Weight Loss, as Pure will go out of business January 4, 2008.Common Misspellings
pur weight loss, pure wieght loss, pure weight lost, la weight loss