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Curves

A women-only fitness center offering 30-minute total body circuit workouts.

QUICK FACTS Start the Diet Now Advertisement
  • Established: 1992
  • Founder: Gary and Diane Heavin
  • Headquarters: Waco, Texas
  • Accessibility: Fitness facilities and gyms
  • Diet Type: 30 minute workout circuit training
  • Gender: Female
  • Celebrity Endorsements: Jillian Michaels
jillian michaels 468
BACKGROUND

Women have hectic schedules, balancing work and family, without time to schedule a workout. Curves, a nationwide fitness network for women only, solves a busy girl’s problems.

Curves offers 30-minute workouts three times a week and approaches diet and fitness practically for the modern-day woman with a full schedule. Each gym employs trained professionals (although, these aren't necessarily certified personal trainers or exercise physiologists) to teach women how to use equipment and how to perform exercises. Plus, Curves fitness facilities are just for women so any discomfort they might feel in a co-ed gym is instantly relieved.

Curves expanded its diet and fitness options in 2012 with Curves Complete, a total weight loss solution for busy women combining fitness, meal plans, and coaching. Curves Complete provides a wealth of resources, community support and diet and fitness experts – now including famed trainer for Biggest Loser, Jillian Michaels.

Starting January 2014, Curves launched Curves Workouts with Jillian Michaels. According to Mike Raymond, the Chief Marketing Officer for Curves, the Curves Workouts with Jillian Michaels will add Michaels’ renowned methods for training and coaching to Curves’ traditional circuit workout. Each month, Michaels will update the workouts by introducing new moves.

PRO
  • Workouts are short and manageable
  • Female-only gym
  • Employs trained professionals for instruction and motivation
  • Celebrity diet and fitness spokesperson Jillian Michaels creates new workouts
  • Nutrition and diet plans offer low-calorie and low-carb options
  • Includes online diet and fitness resources
  • Additional in-person and online resources are available
CON
  • Nutrition and diet plans cut certain foods, specifically high-carb grains
  • Website does not detail nutrition and diet plan before membership
  • Franchised facilities might not provide the same quality of experience at each one
  • Males are not allowed to join Curves
DIET and NUTRITION

Curves provides online diet and nutrition plans with the gym membership. A self-assessment determines which of the two diet plans a woman follows. One plan calls for a low-calorie diet, and the other plan calls for a high-protein, low-carb diet. Both plans call for six small meals throughout the day.

The low-calorie diet simply requires women to cut their daily intake to 1,400 calories per day in the first phase. After the first two weeks, intake is increase to up to 1,600 calories. The low-calorie diet plan could be considered too little for more active women wanting to increase muscle mass and metabolism. For women wanting to lose weight, the low-calorie diet plan would be effective, but the sustainability of a low-calorie diet is questionable.

The high-protein, low-carb diet plan limits carbohydrate intake to less than 20 grams per day during the first two week. After that, intake is increased to 40 grams per day. The plan encourages women to avoid pasta, rice, bread and potatoes, among other high-carb foods, which could be ineffective for more active woman, especially runners.

A typical day on the Curves’ high-protein, low-carb plan looks like:

  • Breakfast: Blueberries on low-carb cereal
  • Snack: Protein shake
  • Lunch: Salad made with dark greens, cooked chicken, avocado and vinaigrette dressing
  • Snack: Celery stalks with peanut butter
  • Dinner: Grilled lean steak, green beans, mushrooms and peppers
  • Snack: Whole almonds

In addition, the Curves six-meal diet plans might be ineffective for the women the fitness network wants to target: busy working women with hectic schedules. Women balancing work and family might not be able to eat six times a day or even have time to prepare six meals a day.

EXERCISE

Curves built its fitness network on the Curves Circuit, a five-part program completed in 30 minutes. Women warm up, complete aerobic exercises and strength training, and then cool down and complete stretching exercises. At Curves gyms, women can jump in to a circuit at any point and go until they’ve completed the full workout.

Women alternate between strength training machines and cardiovascular exercises. Machines focus on strengthening major muscle groups. Between each machine, women recover by walking, jogging or running in place to maintain heart rate throughout the circuit.

In order to complete the Curves circuit, women must be at a Curves gym. The machine-only approach might be effective for women just learning to exercise but also might not be strenuous enough for women who are more knowledgeable about weight training and for women who need different types of lifts offered by free weight and body weight exercises.

The January 2014 launch of Curves Workouts with Jillian Michaels adds Michaels’ cutting-edge style to the traditional Curves circuit workout. New exercises, tools and programs will be added monthly and throughout 2014 as the integration between the two famed weight loss coaches continues.

CONCLUSION

Women looking for an easy way to fit a fast workout into their busy schedules can find a 30-minute option at the nearest Curves gym. The comfort of a female-only setting adds to the knowledge of the trained fitness professionals on staff – all of whom were trained to team the Curves Workouts with Jillian Michaels. The addition of online nutrition and diet plans, Curves Complete and CurvesSmart ID make the Curves fitness network a total weight loss solution for busy women. However, for women looking for more adaptable total weight loss plans, specifically in diet and in types of exercises, Curves and its products and services might not be a viable solution.

Common Misspellings

Curve, Curves deit program, curves for women, curves.com, curves jillian michaels


Related Diets: Curves 30 Day Diet Plan, Curves Complete, LA Weight Loss, The Curves Diet Book, 24 Hour Fitness, Curves Smart, Elements for Women, Lucille Roberts



Wikipedia

Curves International, also known as Curves for Women, Curves Fitness, or just Curves, is an international fitness franchise co-founded by Gary and Diane Heavin in 1995. Curves currently has 10,000 locations worldwide and an estimated 4 million plus members (as of October 2006). It is a privately held company by its co-founders, with corporate offices located in Waco, Texas. Curves fitness and weight loss facilities are designed specifically for and focused on women, although in some states, men are allowed to join.

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User Feedback

(Page 9 of 9, 174 total comments)

Anonymous

Don't trust all of the negative publicity you see about Curves. It really is a great program. I used to work there myself. It is a little deceptive about pricing. You are memorizing scripts but many companies do that. At the club I worked at it was $39 a month if you paid by cash or check each month. If you let them draft your bank account it was $29 a month. The bank draft program is there to make you think you're stuck in it. That's a good and bad thing. First of all, for women, if we think we're forced to spend that money every month, it'll give us extra motivation to keep going. On the flip side, you're not really stuck. If you press the employees hard enough, they'll tell you that if you're on the draft program and decide to quit, you can come back when you are leaving and pay $10 per month for every month you were a member. That just converts your membership back to the "month-to month" which is what you would have paid had you not drafted your account. Curves is fun. You have support from women-most of whom really care about your success. If you didn't like Curves, I would suggest finding another location. They are franchises, which means the atmosphere will vary. Find one who plays by the rules. For example, every few minutes you are suppossed to stop and check your heart rate. If you're never prompted to do so or if everyone just keeps moving, you need to move on. That's a vital part of your workout. You are paid very low wages, however after your initial 90 days as an employee, you can earn commission on people who sign up. Depending on the traffic coming in and out, that may make up for a bad salary. Overall I would do it again. Actually, I'm on this site because I was thinking about joining. (As an employee your workouts are free) I think I will. Thanks. I hope this was helpful. It's worth the money. It's really about a dollar a day. Wouldn't you pay that to lose weight the safe way? I know I would.


Anonymous

Curves does not have 'trained professionals' working at its gyms. These employess go through a crash course of watching three training sessions on the computer, writing tests and memorizing information about fitness and exercise. Curves employees are paid minimum wage or slightly above that rate. If they were truly professionals they would be paid more and not pressured to memorize phone scripts and price presentation scripts !!! For about half the price of the monthly membership dues members pay at Curves you can go to another women's gym and have access to more equipment and facilities instead of between 8 and 13 exercise machines that Curves offers its members. Not all Curves offer the Six week solution however. If you are a woman who is not terribly active and wants to spend over $50 a month at this club then go for it. Otherwise spend your money elsewhere. Diet and exercise is quite simple for most persons (besides those with health issues). It can be done for free !


Anonymous

I joined Curves a month ago. I just got weighed and measured and lost 6 pounds and 9". I love going and look forward to going.


NORA

I JOINED CURVES ABOUT 3 WEEKS AND AS OF TODAY I HAVE ALREADY LOSTED 3POUNDS THATS AWESOME


KIM

I joined 4 months ago, didn't take it serious for 3 1/2 months and gained weight. Decided to finally take it serious and in two weeks, I lost 6lbs. Attended Curves 12/14 days during the two weeks. Hoping weight loss continues.


TANA

I JOINED CURVES IN OCT. 06' AND HAVE LOST 87LBS. AND STILL GOING! IT'S SO CONVIENT AND EASY! MEETING LOTS OF NEW PEOPLE IS REWARDING ALSO!


CJ

I went for several months, worked hard, lost nothing (I am overweight by about 45 pounds) but felt better. Then they changed the hours they were open which greatly conflicted with my work schedule so I dropped. the fact that it was so clichish didn't help either.


Anonymous

In my 4 months at Curves, I lose a total of 27" overall and about 15 lbs. It is fantastic!!


Amber

I have been going a month now and have lost 3.5 inches off my waist, and 2.5 pounds. I love Curves ad what it has done for women everywhere.


Pat

I started Curves two months ago and I have lost 7 pounds and 15 inches. I just love it.


Ali

Lots of fun and high energy setting.


Jocelyn

THIS PLACE ROCKS!!! I've been a member for a few months now. It's so convenienent. The people are really nice and supportive and help you along the way. I've lost a few inches and not quite to my goal but Curves makes me feel like it is something I can reach!


Kash

There is one in my neighborhood and a whole group of us women gather there a few times each week after work. We love it. It's fun- which I can't say about any other "diet" i've been on. I'm also doing the high protein plan and really like it. It feels like I'm eating all the time- but less and healthier. See you at Curves!


KimKay

Agree and Agree! Why didn't they start this sooner? I have no complaints and no plans to quit. T



 

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