Tag Archives: technology

FitBit Data May Help Insurance Companies Reduce Your Premiums


It’s all about perspective.

Ten percent can be a large or small amount, depending on the context of what it represents. If we’re talking about unemployment, 10% is unacceptable. If we’re talking about income tax, paying only 10% would be a blessing.

For today, we’re avoiding politics and the economy and instead, talking about the 10% of Americans who use wearable tech fitness trackers to monitor and track their daily activity, food intake, sleep, and exercise. This 10% of Americans make up a group of people that health insurance companies are examining closely to determine more accurate ways of calculating insurance premiums. On average, your premiums fluctuate once each year, which usually means added cost. That added cost doesn’t always have anything to do with you, and is often part of a re-rating of the group pool you’re a part of, like the company you work for.

The Only Fitness Tracker Review Guide You Need

What if your premium was calculated based on how you, as an individual, actually live? What if your premium fluctuated because of choices you make regarding your individual health and not because of others in your insurance pool dragging you down? (more…)

Endorsed by Adrian Peterson and Blake Griffin, the HYPERICE VYPER is the Future of Foam Rolling


We’ve seen countless products dreamt up, designed, manufactured, and made into a reality by way of crowdfunding. Instead of seeking traditional bank loans or venture capital money, sites like Kickstarter and Indiegogo let entrepreneurs turn to the public for investments in their vision, offering “rewards” for their support. The latest to come across our radar: the HYPERICE VYPER, the second creation of Anthony Katz, founder of HYPERICE.

The company says the VYPER can benefit anyone who takes pride in staying active and improving their well being. On the outside, VYPER looks like any other foam roller. It’s on the inside, however, that you’ll find the magic. VYPER contains a three-speed motor that outputs high-intensity and high-frequency vibrations as you use it. With that in mind, HYPERICE claims the following benefits:

  • Loosens and lengthens muscles, increasing range of motion and flexibility
  • Increases circulation, ideal for warming up the body before physical activity
  • Helps reduce muscle soreness and stiffness for better recovery
  • Effective tool for myofascial release (more…)

Get Nudge and Finally Track All Your Health and Fitness Data in One App


If you’ve gotten the impression that fitness tracking wearable gadgets and mobile apps are coming out of the woodwork these days, you aren’t alone. From brand new startups to age-old sports brands, everyone wants to be the one you use to log, track, record, and analyze what you do every day with your body. Maybe you use one app to keep track of your food intake, another to log your route when you’re out for a run, and yet another to sync your fitness band.

Wouldn’t it be nice if there was one place to keep all of that cumulative data, strip out all the fluff, and give you a quick and easy way to find out if you’re on track or falling behind?


Say hello to Nudge. Nudge is a free smartphone app that brings all of your healthy living together in one place, with one score. Connect Nudge with your favorite health tracking apps and wearables like RunKeeper, Moves, Fitbit, and more to see how your Nudge Factor stacks up against your friends.

Currently, Nudge syncs with the following apps you may already be using:

The 5 High Tech Gadgets Your Summer Adventures Can’t Live Without

Regardless of where in the country you live, Summer is the season we all find ourselves outside more than any other time of year. I put together this list of gadgets that will help you make the most out of your time outdoors, and you’ll find something for everybody.

Jawbone JAMBOX Bluetooth Speaker ($150 $115)

Jawbone JAMBOX Bluetooth Speaker

Whether you’re doing laps in the pool, soaking up the sun at the beach, working in the yard, or taking your yoga to the park, you’ll appreciate being able to blast your tunes from something more than the tiny built-in speakers of your smartphone. The Jawbone JAMBOX consistently gets rave reviews and it’s usually on sale at Amazon. (more…)

Apple’s Health App Confirmed; to Sync with Nike+, Mayo Clinic, and More

Apple HealthKit Screenshot

Remember a few months ago when we speculated about the release of a new Apple product for tracking all things health? This month, Apple Insider confirms its upcoming release.

HealthKit and its related app, simply named “Health,” will collect and store a variety of personal health data. Apple’s Senior Vice President Craig Federighi “took the wraps” off Apple’s response to the growing trend of tech-based health tracking devices. “Health” is an app that can track and store steps taken, blood pressure, blood sugar (key for diabetics!), quantity of sleep, and many other metrics.

One of Apple’s first partners on the project is Nike and their digital interface Nike+, who previously quantified activity through their own NikeFuel and the FuelBand–their response to the FitBit.

The Only Fitness Tracker Review Guide You Need (more…)

One-Click Dieting: The Best New Calorie Counting Apps and Gadgets

smart app

Our pals at Shape.com recently spotlighted an awesome, soon-to-be-released app that I am so excited about: Ceres, which should be on the market soon, is for people who like the idea of food journaling, but don’t necessarily like the idea of journaling. How does it work? Ceres will allow users who take a picture of their food to receive an approximate calorie count. No more scribbling in a pocket sized notebook , looking through online tables for calorie counts, or scanning a bar-code to find the exact protein bar you’re munching in. I don’t really understand how this will work—I doubt a room full of RDs analyzes each photo—but I love the simplicity!

Bonus: Ceres is being worked on by the same techs behind Siri—which I hope means the app will be sassy! (more…)

Apple’s Upcoming Health App Predicted to Break Boundaries

With the growing popularity of virtualized health tracking apps, Apple is sure to have something coming down the pipeline soon not only to compete, but to surpass.

9-to-5 Mac  released details on Monday regarding their new project, and is projected to be “a tipping point for mobile healthcare”. They’re calling it Apple Healthbook and it’s designed to track blood sugar (huge factor for those with diabetes!), heart rate, breathing rate, weight, hydration, sleep, nutrition,  physical movements, and health test results, among other stats.

Screen shot 2014-03-18 at 8.07.02 AM

How will this app stand out from the rest? One company, for example, offers over 40 health and fitness iPhone apps alone. It is said that virtual health tracker and resource apps can significantly reduce healthcare costs and are predicted to one day be subsidized by healthcare providers to promote their usage. (more…)

Technology is Changing How We Order and Pay for Food

For many of us, our smartphone serves less of a purpose as an actual phone and instead, is becoming increasingly more about the services it connects us to and the other gadgets or processes it replaces. We don’t use watches to check the time, we don’t use alarm clocks to wake up in the morning, we don’t use phone books, we don’t write letters on paper, or pull out an atlas for road trips. We don’t carry an MP3 player, digital camera, or day planner anymore, either. All of these things (and more) are part of the device we already carry everywhere we go.

Apple founder Steve Jobs often talked about the place technology has in our lives. He said on multiple occasions that the best implementation of technology is the kind that empowers you to do things, but without requiring a new learned process or behavior.

One thing we can add to that list that wasn’t possible just a few years ago: ordering and paying for food. We’ve talked about Amazon Fresh, the grocery delivery service you can access from your computer, tablet or smartphone, but that’s just the beginning.

Large restaurants and grocery stores are launching new mobile apps that enable you to order and pay with your smartphone.


Already, you can build your perfect Chipotle burrito and pay for it before ever stepping foot in the door. In fact, they’ll have it waiting for you at the register. Talk about grab and go.

Pizza Hut also has a mobile app you can use to craft the perfect pie. Delivery or carry out? Cash or credit? And most importantly, how long until it’s ready? Their mobile apps have you covered. (more…)

Garmin Vivofit Fitness Band Tracks Activity, Sleep, Calories, and Challenges with Friends


You see fitness and activity tracking gadgets everywhere these days. Whether it be something you clip on your clothes or something you wear on your wrist, more companies are creating solutions that help you keep track of your progress and stay motivated day by day. Garmin is the latest company to launch their own such product: the Garmin Vivofit fitness band. It comes in five colors (black, gray, green, blue, and purple) and will be available within the next month. The Vivofit is available for pre-order at $129.

Like other contenders for a spot on your wrist, the Vivofit’s pedometer function tracks the number of steps you walk (or run) in a day, the number of calories you burn, the distance you go, and patterns in your sleep. You’re able to visualize this data on the small display on the band itself, or via the accompanying free Garmin Connect iPhone and Android app on your smartphone. (iPhone app | Android app)


Crunchies Awards Highlight Top Health and Fitness Startups

Every year, top Silicon Valley technology blogs host the Crunchies awards, an industry award for up and coming companies who are leaders and innovators in their space.

On Monday, February 10th, the winner and runner-up were announced. One Medical Group took the top spot, with Oscar getting the honorable mention. For this post, we’ll take a quick look at each of the finalists and what they bring to the health and fitness scene from a tech perspective.



This year, the finalists in the “Best Health Startups” category were these five organizations.

One Medical Group (winner)

The New York Times calls OMG “a new model for primary care that aims to set a nationwide example.” With offices in six cities (San Francisco, New York, Washington D.C., Boston, Chicago, and Los Angeles, this startup was formed by a group of doctors who listened to their patients and built a totally new medial group designed specifically to meet your needs.