Quick! What are the standards for organic foods? Can a food be some combination of natural, organic and local? According to research done by Sullivan Higdon and Sink and produced in “A Fresh Look at Organic and Local,” Sullivan Higdon & Sink FoodThink, 2012, if you aren’t sure about the answer to those questions, you’re in good company. Only about 44 percent of consumers say they understand the requirements for a food to be considered organic.
If you’re like me, you want your food to be as fresh and local as possible. It’s good for the local farmers, smaller growers tend to take more care and grow higher quality products, and the closer it was grown, the better it typically tastes as it doesn’t spend time withering in travel. The trouble is, for most of us, this requires locating semi-obscure farmer’s markets and getting to them at their less-than-convenient hours.
What if you could just get fresh, local, and delicious produce at a grocery store? Or better yet, what if the produce was grown right there, in the grocery store? Guys, it’s happening! And we need to spread the word so it can happen all over the country.
Are you like me? Do you see all of the farmers markets during the summer and just stare in wonder? I drive by, crane my neck, but continue on. I’ve even said I want to go to one, but I never do. Or if I happen upon one, I tend to feel lost as to what to buy or how much or whose product is better.
Yes, I’m farmers market phobic. I want to use them, I believe local is the best way to shop, but I’ve always been full of excuses not to. Well, this summer I decided ‘no more.’ I was ready to get past my reservations and earn my farmers market newbie badge. And I decided I was going to go to a market blind and manage to find all of the ingredients for that night’s dinner, even if I had to ask questions.
So I rolled into the nearest market to my house on a recent weekday morning. There were plenty of tents to choose from so I started at one end and got quite an education as I weaved my way through the various stands.
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