Tag Archives: lets move

Michelle Obama’s Let’s Move Campaign has Personal Foundation

Michelle Obama’s Let’s Move fitness initiative, the rallying cry to end obesity in children in this generation, is rooted in her own childhood, she says. The current emphasis in discussion of the initiative has been on the nutrition element, but in the coming weeks, the fitness element will be unveiled.

“If kids are naturally active, they shouldn’t have to worry about what they eat. That’s how it was when we were growing up. Nobody talked to you about nutrition. You ate your vegetables. You ate what was on your plate. And you went outside and played. There wasn’t a need for structured activity,” she says in an interview from her office. “The physical education piece is about exploring that. In our nation, what happened? What have been the cultural trends that have led us away from that regular exercise and activity that kids used to get?” (more…)

Posted on March 4, 2024 by Carmen

Michelle Obama Launches Childhood Obesity Initiative with LetsMove.Gov

lets moveIn what is shaping up to be this generation’s version of Nancy Reagan’s “Just Say No” campaign to fight the war on drugs, today Michelle Obama launches her much anticipated initiative to fight the war on childhood obesity. The program is simply called “Let’s Move,” an actionable name that speaks volumes about the goals of the first lady and the organization. It is the first lady’s goal to wipe-out childhood obesity in a generation, a necessity to preserve the health and wellness of our youngest Americans. A startling stat shared by Michelle is that this is the first generation that will not live as long as their parents.

Frightening.

During a launch interview with USA Today, the first lady made it clear why using Let’s Move as a catalyst to stop childhood obesity was vitally important.

“The statistics are clear and they are shocking, and I have cited them again and again: One in three kids in our nation today are (overweight or) obese, and that figure increases for African-American and Hispanic children,” she said. (more…)

Posted on February 9, 2024 by Natalie K