Tag Archives: fashion

Best of Fitbloggin 2013: Recap and Swag Bag Giveaway

My lunch on Friday, June 28 was the best I’ve had in a while. A roasted chicken sandwich with a basil aioli, lots of fresh veggies, and a table surrounded by new and old friends – it was exactly what high noon at Fitbloggin’ is supposed to look like. I was three meals in to this year’s conference when I could whole-heartedly say it was the best food that had ever been served at this event. And then, the noon hour entertainment pushed beyond anything we’ve seen at Fitbloggin’ before.

mizfit fitbloggin fashion show

I’d seen a fashion show on the schedule and admittedly balked. By the time the third person stepped on to the catwalk I was fighting back tears. I tweeted out that what was happening in that room was redefining strength and beauty. Organized by Emily Ho Sandford, women of every body shape and size graced the stage to rousing applause, often bearing nothing more than a bra and workout pants. They donned wares by Handful, Enell, and Reebok and showed that what was on the outside hardly defined what was on the inside.

If that fashion show didn’t set the tone for the weekend, I don’t know what would have.

It was the conference’s fourth year and proudly our fourth to be involved. This year, a special scavenger hunt with a hot prize awaited the more than 200 attendees. Every goodie bag had one of our token blue cowbells stuffed inside. But hidden around the conference center were five golden cowbells earning the recipient a seat at an upcoming Google+ Hangout with Biggest Loser’s Dolvett Quince. One winner announced she’d have to leave her husband, another was on the verge of tears, and all seemed to be on the cusp of exciting new detective careers!

dolvett dietsinreview cowbell (more…)

Get the Fittest Look: Your Guide to Summer 2013 Fitness Fashion

Summer fitness wear

Whether at the gym, the jogging trail, or the yoga studio, it’s time for your workout wardrobe to change seasons. With summer we get to embrace a lot more color and dress down with fewer layers. From your head to your toes, we’re sharing our favorite fitness fashion for summer 2013.

1. Enell Sport Bra. Made for busty women who like to move, this sports bra by Enell will not fail you when you count on it most. We’re obsessed with our limited edition purple orchid bra and know you will be, too. $64-$66

2. Ellie’s Just Like Heaven Tank. Slight capped sleeves and crazy soft material make this the most comfortable workout top in our drawer. We love the not-too-pink color and the flattering fit that is customary of all Ellie pieces. $34

3. The Candy Factory Undies. If “They don’t ride up your butt” won’t get your attention, the super cute designs will. Muffin top-free waistbands, breathable microfibre fabric, and a little Lycra are the must-have panty for spinning, running, squatting, or down-dogging. $20 (more…)

$10 DietsInReview Bundle! Get a DIR T-Shirt and a Copy of Baker’s Dozen Cookbook

DIRTee

You’ve asked. We’ve listened. Starting today, our biggest fans can pick up a DIR T-shirt anytime they like. And because we always like to exceed your expectations, you’ll get a copy of our Baker’s Dozen cookbook, too!

The DIR Bundle is just $10, and you’ll receive:

  • An American Apparel T-shirt available in a few sizes and colors. They’re super soft, have little shrinkage, and are adorned with the blue flower that says you’re awesome…and care about your health.

Which Shirt Do You Want?


Orders process securely with Paypal.com. At this time we are only shipping to US addresses and are not able to ship international orders.

dir womens

Women’s-cut shirts are available in hot pink for small, sunshine yellow for medium, and bright green for large. These are much more fitted through the shoulders and waist. American Apparel calls this fine jersey short-sleeve shirt “The softest, smoothest, best-looking T-shirt available anywhere.” We tend to agree.

mens dir tees

Men’s/Unisex shirts are available in hot pink for small, sunshine yellow and baby blue for medium, bright green and baby blue for large, and ash grey for xl and xxl. For men and women, these shirts offer a more comfortable fit while still being American Apparel’s softest, smoothest T-shirt.

dir bakers dozenEvery order includes a copy of Baker’s Dozen!

We really love food that’s fresh, homemade, wholesome, and pretty. So we mixed all of that and whipped up our first e-cookbook, a collection of our 13 best breakfast and brunch recipes. You’ll be tempted in a guilt-free way to enjoy Blood Orange Basil Mimosas, Sweet Potato Parmesan Hashbrowns, Fig and Honey Breakfast Quinoa, and you can even preview the Chocolate Covered Strawberry Pancakes and Baked Apple Streusel Doughnuts. You’ll get the beautifully printed and spiral-bound version. When your friends really need a copy, they can download Baker’s Dozen here for 99 cents!

Order your DIR Bundle for just $10!


Which Shirt Do You Want?



Have Questions? We’re happy to answer your email.

photos by Barrett Morgan

No Fat Girls Allowed at Abercrombie and Fitch

Abercrombie & Fitch CEO Mike Jeffries makes no buts about his company’s target demographic: really, ridiculously, good looking people. Jeffries has been at the helm of A&F for 18 years, and has sexualized the brand to near soft core pornography status. If you’ve ever been in one of the chain’s stores—more akin to a club with its pungent fragrance and techno racket—you’ve probably noticed the lack of women’s size XL and XXL clothing. A&F also refuses to carry a women’s pant larger than size 10. They only carry men’s XL and XXL to market to beefy weightlifters and athletes.

AF

These shallow tactics aren’t employed by accident. The company’s marketing strategy is solely geared towards their idea of “good looking” people. Jeffries told Salon in 2006, “It’s almost everything. That’s why we hire good looking people in our stores. Because good looking people attract other good looking people…We don’t market to anyone other than that.”

Along with not selling clothing that doesn’t fit Jeffries’ “good looking” criteria, A&F does not hire people they find too large or ugly. The hiring process is bizarre, with the manager scouting the store for attractive people and imploring them to apply. Of course anybody can apply, but the process takes place at a kiosk in the store, so the manager can give you the once over and file your app accordingly. (more…)

RECALL: Lululemon’s Black Luon Yoga Pant is Too Sheer

  • A voluntary recall by Lululemon has been issued for its Black Luon Pants, a product that makes up 17% of sales in its stores.
  • The pants do not meet the brand’s strict quality standards, as a batch of pants that would have hit stores March 1 were too sheer. Pants were pulled from shelves and their website March 16.
  • Luon is, according to the brand’s site, a combination of nylon and Lycra spandex materials.
  • Lululemon is extending a full refund to customers who return affected product purchased since March 1. (more…)

Brand Yourself a Crossfit Athlete with the Best Apparel and Gear

If you’ve taken up any sort of interest in the latest workout trend Crossfit, than here’s something you might be interested in. We’ve got a whole list of items to wear or use during your intense Crossfit workouts. Some of these are made to aid you during or after your workouts while others may just be to show off that you’re crazy enough to be involved in the sport. Either way, we’ve got the scoop on what’s in for Crossfit apparel, gear and equipment.

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4 Stay-Warm Strategies for Winter’s Outdoor Workouts

By Bob Greene for TheBestLife.com

I usually prefer outdoor workouts to indoor workouts—you don’t have to worry about fighting for the treadmill at the gym, the scenery can be inspiring and the fresh air is invigorating. But as the temperature drops, you might be tempted to head indoors. Don’t let the weather ruin your workout plans. Use the tips below to stay warm until spring.  

Step One: Select the right shirt.

Layers are an exerciser’s best friend. Your first layer should consist of a long-sleeve undershirt (I love turtleneck and mock turtleneck athleticwear) made of wicking fabric without any buttons or zippers. Then, cover it with a sweatshirt made of a “Polar-guard” type of material. If needed, add a final layer of a wind-resistant shell or jacket. Even though it’s cooler out, you still have to worry about sun protection. I recommend choosing sun-protective clothing, like Coolibar.

Step Two: Go light on your lower half.

Your legs will stay pretty warm once you get going, so you don’t need as many layers on your lower half. Jogging tights are a good option because they don’t move and won’t chafe your skin. When it’s cold, you can add a layer of pants made of a “Polar-guard” type of material.   (more…)

Liquid-Only Diet Prepares Supermodel Adriana Lima for Victoria’s Secret Fashion Show

How do supermodels prepare for a Victoria’s Secret Fashion Show, especially if they’ve just had a baby eight weeks ago? For Adriana Lima, the answer is to turn to a completely liquid diet for a solid week and a half and work out twice a day.

The mother of Valentina, 3, and Sienna, born in September, earned $7 million in 2011, giving her ranking on Forbes’ annual Celebrity 100 list. Her biggest earnings come from being a Victoria’s Secret Angel, but she appears in a diverse listing of modeling ads, television commercials, and acting spots. She likens her career’s required runway preparations to athletes training for a marathon.

Lima, 31, shared her training regimen with The Telegraph UK before last year’s show. She said she works out daily with a personal trainer, then twice a day for the three weeks leading up to the show. Lima does a variety of exercises like boxing, lifting weights, and jump rope she described as “really intense.”

After the birth of her first child, Lima said “it was easy” to lose her baby weight by hitting the gym once or twice daily for one to two hours, along with a portion-controlled diet of four ounce meals.  (more…)

7 Simple and Stylish Ways to Dress Up Your Workout Clothes

I was on Pinterest the other day and I saw an e-card that read, “None of my yoga pants have ever been to yoga.” I giggled to myself because I am guilty of wearing workout clothes when I am not at the gym or a yoga studio. Workout clothes for me consist of yoga pants, Nike shorts, and driFit T-shirts. My workout clothes are the most comfortable attire that I own, so it’s hard to resist not wearing them outside of the gym.

But, there are times when I go overboard when it comes to wearing my workout clothes. It’s just become a social norm to wear workout clothes when you’re out running errands. Although, I can look like a hot mess in my workout clothes sometimes, it possible to look a little nicer while doing so. Stephanie Mansour, CEO of Step It Up with Steph, offered DIR readers some tips on how to dress up workout clothes.

Ladies, learn how to accessorize and coordinate your workout clothes to make sure you don’t look like a hot mess!

Add Color. DIR mentioned before that many clothing brands have workout clothes in neon colors. Most workout clothes come in black or gray. So, if you are wearing black pants and a black jacket, wear a bright neon shirt to bring a pop of color into your wardrobe.

Dress Up with Jewelry. Wearing jewelry can help you accessorize just about any piece of clothing, and it’s acceptable with workout clothes as well. Steph mentions that wearing earrings, a watch, ring, or even a necklace is acceptable when it comes to dressing up your workout clothes. (more…)

Food and Clothing Labels Lie: Are You Aware and Do You Care?

When you grab a bite to eat somewhere, there are particular decisions you have to make. Obviously, what you’re going to eat but also what size you’re going to order. You may have noticed how the different sizes vary by each restaurant/fast food chain. What you may not have noticed is a small order at one place might be considered a medium at another. For example, you’re at Burger King and ask for a small order of fries because you want to be conscious of the amount you’re eating, but if you had gone to McDonald’s that same small order at Burger King would have been considered a medium. Would this make a difference in your decision making?

Aradhna Krishna, a marketing professor at the University of Michigan, has performed studies over this labeling phenomena. What she found is that food sizes have become larger over time. “So, that same hamburger has become bigger, the french fries have become bigger, and again this is leading to obesity,” said Krishna on NPR.

Krishna wanted to learn if the label was truly making a difference in what size consumers bought. In order to do so, she conducted an experiment where she offered participants a cookie. One was given a label as “medium” and the other was given a label as “large.” The catch was that both were actually the exact same size. The results proved the theory and showed that more people chose the “medium” cookie over the large.

“Just because there’s a different size label attached to the same actual quantity of food, people eat more. But also, think they’ve not eaten as much,” said Krishna. “Sizes should be more uniform and that will only help the consumer because you’ll know what you’re getting.”

According to the Centers for Disease Control and Prevention, a “large” soda today is six times bigger than a “large” soda in the 1950s. Past studies have also shown that by eating off a smaller plate, people can sometimes overestimate the serving size they’ve been given, and drinking beer from a glass that’s straight as opposed to one that’s curvy can help people keep better track of how much they’ve drank. (more…)