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4 Places Where Every Body Can Enjoy Swimsuit Shopping

We all know that the words “swimsuit season” are not always greeted positively. Besides the fact that some of us don’t even like swimming, over the history of the swimsuit, women have been made to feel bad about the shape and size of their bodies while wearing one. The great news is, you can wear a swimsuit no matter what size you are, and fortunately, some stores are shaping up and offering the best swimsuits to women of all sizes.

Here is where you should be shopping if you want a cute swimsuit with none of the unnecessary shaming that has come along with it.

how to get bikini body

ModCloth

ModCloth has long been known for their encouragement of women being themselves, owning their look, and feeling good about themselves and each other. The website has everything from adorable shoes to wedding dresses — naturally, swimsuits are here, too! The company even recently made waves with their awesome commitment to the Anti-Photoshop Pledge. The models in their ads, swimsuit or otherwise, will not be photoshopped!

Target’s Ava & Viv

Target has made everyone very happy with the introduction of its new “plus-size” house brand. Ava & Viv arrived in February and is a beautiful line of clothing that is trendy, fashionable, and gorgeous! Ava & Viv’s swimsuits are too cute to pass up! Check them out and you’ll be running to the beach.
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Molly Sims’ 9 Fabulous Ways to Live Like an Everyday Supermodel

molly-sims-everyday-supermodel

Swimsuit model, actress, supermodel…mom, wife, woman…the very real, yet very supermodel Molly Sims has added author to her resume. Her new lifestyle book, The Everyday Supermodel, shares her hard-earned fitness, fashion, and health insights. Before you assume taking wellness and life advice from a supermodel is not your thing, you’ve got to know that Sims’ book is written like she is talking to an old friend. Girlfriend to girlfriend, her advice is realistic, and she writes in a way that is easy to relate.

Here are some of the best pieces of advice from Molly Sims that you can adopt right now to make your own life super!

1. Perseverance can get you anywhere.

Sims introduces her book by assuring readers that she worked hard to get where she is today, initially assuring her audience that she is not just a supermodel.

“There’s an everyday supermodel in each one of us.”

2. Love your body.

This is a message we hear all the time, but it is extra helpful hearing it from a supermodel. Sims discusses how she loved to learn her not stick-thin body, and encourages women to do the same, at all stages of her life.

3. If you look good, you feel good.

Sims’ book is peppered with mottos and motivational quotes. One of the best is:

“If you look good, you feel good–and when you feel good, you look good. So you might as well feel f-ing fabulous!”
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The Future of Wearable Tech Lies in Smart Clothing

Athos Gear

Wearable fitness trackers are excellent, and depending on the one you choose, you’ll enjoy features like calorie, step, and sleep tracking, heart rate monitoring, and more. They’re selling like hotcakes, with every company who could claim a remote link to the technology pushing their own version.

But what if there was a better way?

What if there was more accuracy? More precision? Something that didn’t rely heavily on estimations and algorithms? Something that was specific to each of your two arms, two legs, and everything in between?

That’s exactly what Silicon Valley start-up Athos is currently creating.

While not scheduled to ship to the masses until Spring 2015, Athos is creating a workout clothing line. Shirts and pants with the core technology sewn (quite literally) right into the fabric. And yes, they’re even machine washable. You can wear them and them alone, or under other workout clothing if you prefer.

What Does This Mean for Me?

There are three components that make up the Athos system: Athos Gear, the clothing you wear; Athos Core, a Bluetooth module that keeps track of all your workout data; and the smartphone app. All three components are required.
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The 4 Rules for Finding That Perfect Little Black Dress for Holiday Parties

little black dress guide 2014
The holidays are a time for joy and gratitude…and a million feasts and parties. How are you expected to enjoy yourself, indulge mindfully, and still look fabulous? Emily Ho, plus-size fashion and fitness blogger, has come to our rescue to help any body type find a way to look fabulous this season.

Rule #1: There are no rules!

The biggest trend right now? Ignore the trends! Toss aside the rules you thought you had to follow and create whatever look will showcase your confidence.

“Wearing whatever makes you feel amazing is the most important ‘rule’,” says Ho. Now is the time to try a bolder color, horizontal stripes, or a chunky scarf that you otherwise thought you couldn’t pull off. Your attitude is the best fashion statement you can make, regardless of what the rulebooks say.
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Angry Customers Say Old Navy is Sizest and Sexist

Women looking for plus-size clothing from Old Navy are going to have to search for it online, and they’ll have to pay more for it than they would for items that are not plus-size. This discrepancy has many angry shoppers claiming sizeism and sexism. Why sexism? The cost mark-up doesn’t appear in men’s clothing.

The Old Navy Pixie Pants at $27.97 in the Women’s Section

Not only are customers angry, they’re taking action. A Change.org petition calling out Old Navy has more than 80,000 signatures.

In it, Renee Posey, author of the petition, writes, “Selling jeans to larger-sized men at the same cost as they sell to smaller men not only negates the cost of manufacture argument, but indicates that Old Navy is participating in both sexism and sizeism, directed only at women.

“For example: Old Navy’s Rockstar Super Skinny Jeans cost $27 in a size 6. The same jeans in a size 26 cost $40. Alternatively, the men’s Slim-Fit Jean costs $25 – no matter the size.”
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