Food in 2014 is taking a turn for the healthy; and we think it’s about time. Though the shift started in 2013 when 58 percent of surveyed consumers said they thought a lot about the healthfulness of their foods and beverages, it’s predicted consumers will become even more focused on health throughout this year.
We try our best to predict the food trends for the upcoming year, and we successfully predicted health being a major factor in food for 2014. Now that we’re a quarter of the way into the year, the Institute of Food Technologists (IFT) and Dr. Elizabeth Sloan—a food trend guru—have decided it’s time for some of those predictions to turn into actual trends. Here, a list of what to expect (and most likely, what you’re already experiencing):
Getting Real Food
The majority of consumers check the ingredient list for ingredients they recognize. They also specifically look for foods made with simple, real, and natural ingredients.
Specialties Aren’t So Special
Specialized diets are becoming mainstream, and consumers who once relied on nutritional supplements are now turning to fortified foods instead. According to IFT research, most adults are making a strong effort to take in more nutrients, vitamins, and minerals.
On the show, the three trainers on The Biggest Loser join forces to help contestants lose weight. However, off camera Bob Harper, Jillian Michaels and Dolvett Quince have very different approaches for helping the at-home loser achieve better health. The trainers showcase these different weight loss formulas in book form: Bob and Jillian have each written multiple best-selling books and Dolvett just released his first, “The 3-1-2-1 Diet: Eat and Cheat Your Way to Weight Loss—Up to 10 pounds in 21 Days”.
With three different perspectives from three different, talented celebrity trainers how is a person to choose which book is right for them? Here’s a breakdown of the main ideas from each trainer’s most recent read. Chances are one approach will sound like the best one for you!
The Paleo Diet has become one of the most popular diets in the U.S. in recent years. According to Experian Marketing Services it was the most searched for diet on the Internet the first week of 2013. As a result it now sits on the top 10 list of most popular diets.
So who is going Paleo these days? According to researchers, roughly 58 percent of the recent surge in Internet searches have come from females. Among those, 33 percent listed an annual household income of $30,000-60,000. It’s apparent that middle class women are the primary demographic growing curious about this popular diet for their health and weight loss goals.
What is the Paleo Diet?
The Paleo Diet, also known as the Caveman Diet, permits only foods that were consumed during the Paleolithic era, roughly 10,000 years ago. Since agriculture had not yet been invented, the diet prohibits many foods that are consumed in today’s society on a regular basis, such as grains, sugar and dairy. The general idea, however, is to only consume foods from nature – not foods that have been man made. Read Full Post >
One Hollywood star has been looking particularly thin lately as Anne Hathaway prepares for the next installment of the Batman franchise. The actress, who will play Catwoman, spent months toning her physique to fit in the tight leather suit she was required to wear while filming. Her nutritionist, Jackie Keller, spoke to us about Anne’s nearly vegan diet, but was more dismissive of the starvation diet Anne followed for her Les Miserables role.
After the Batman film was wrapped Hathaway went straight to shooting “Les Miserable.” Before filming for that role she knew losing more weight was something the producers wanted. Anne started a strict 500 calories a day diet, which consisted of hummus and radishes. The star talks about her new diet in the latest issue of Allure. Read Full Post >
The literal business of weight loss is a very lucrative industry. Tonight’s edition of ABC’s 20/20 will break down the numbers and many will be shocked by the story of, “Losing It: The Big Fat Money Pit.”
John LaRosa is the president of Marketdata, where he has been an analyst of the U.S. weight loss market for 23 years. He gave an interview to 20/20 along with other experts, about the impact the actual “industry” of weight loss has on our country. The interviews evaluate the use of celebrity endorsements for diet companies, weight loss scams, the popularity of diet pills and meal replacements, and much more.
The subject of weight and weight loss deals heavily with numbers. Some of the most interesting numbers are those of dollars spent. Here are just a few staggering statistics that will be covered in tonight’s show, airing at 10 PM E.T.