One of the most divisive events of the year is also one that brings the most of us together. Whether you’re a Denver fan, a Seattle fan, or neither, odds are that come Sunday you’ll be gathered around the TV to watch the Super Bowl.
Super Bowl watchers come in two kinds: the ones who watch for the game, and my people, those who watch for the commercials. It’s a storied tradition that some of the best ads of the year air during the Big Game. It’s such an important part of the experience that companies are shelling out $4 million for a 30-second spot.
With slots that expensive, you’d expect the commercials to be pretty brilliant, right? We think so, but we’ll let you be the final judge of some of our favorite food, and drink, commercials that you can look forward to on Sunday. Beware, there are spoilers ahead!
In an attempt to spark interest, several companies are releasing “teasers” for their Super Bowl ads. M&Ms parent company Mars is one giving us a glimpse of their ad, and it looks like Yellow is in a bit of trouble. Who knows what we may learn on Sunday.
It’s another blow for Chobani as the year draws to an end. The popular Greek yogurt company will no longer be sold at Whole Foods stores starting in early 2014.
This move by Whole Foods is unrelated to the Chobani recall that happened earlier this year. In September, more than 100 people became ill after eating yogurt that had been contaminated due to Mucor circinelloides, a mold commonly found in dairy. Though frequently used to produce natural flavor compounds, the mold had been causing products to swell and bloat.
Chobani powered through the recall without much fallout and looked to a smooth end to a year that saw Greek yogurt making up 50 percent of all yogurt sales. That changed last Wednesday when Whole Foods announced they would no longer sell Chobani yogurt.
Whole Foods has said this decision is due to its desire to sell more non-GMO and organic yogurts. Chobani produces Greek yogurt made with milk from cows which are often fed GMO feed.
If you or your kids are regular consumers of Dannon’s Danimals Smoothies, you’ve been taking in about 25 percent less sugar with each serving. Since February they’ve cut back the sugar in their kid-focused yogurt. They purposefully didn’t make a big deal about it as to avoid scaring off consumers.
It’s not the first time a brand has made a change to its formula only to reap the repercussions of consumers who prefer the status quo. McDonald’s faced backlash when switching from an animal fat frying oil to canola over concerns those world-famous fries would taste different. (Today their website boasts the use of a canola oil blend and that all fried foods on its menu are free of trans fats.)
And of course everyone knows the tale of New Coke, when the soft drink company reformulated its soda and became one of the most infamous marketing flops around. So changing something that wasn’t necessarily broken had to be done so in an exacting way by Dannon. It’s no surprise that the brand treaded these sugary waters carefully.
“One thing I have learned is that the main driver of yogurt sales above all is taste,” said Sergio Fuster, senior vice president for marketing at Dannon, to NYTimes.com. “You do not want to send any signal to the consumer that might lead her to believe the taste has changed because she will simply pick up another yogurt — and it may not be ours.” (more…)
Spring sports are a great way for kids to enjoy the warmer weather and get active. What is not so great are some of the snacks that are provided after practice or a game is done.
Kids do need to refuel after practice, but healthier choices can be made than the snack cakes and soda that are usually made available. Registered dietitian Mary Hartley, our resident nutrition expert, recommends fruit, yogurt, hummus with pita and vegetables, or healthy homemade muffins as wholesome foods that make good after-practice snacks. She warns against soda, candy, chips and other processed foods that contain a lot of sugar and fat. Though eating something after practice is an important step in refueling the body, it shouldn’t take priority over hydration.
After a long practice, it is most important for kids to rehydrate. “Water is fine, but if heavy sweating is an issue, have a sports drink,” said Hartley. She also recommends chocolate milk as a good drink for refueling muscles because of its ratio of carbohydrates to protein. Chocolate milk can also be a good substitute for sugary snacks by providing kids the nutrition they need and satisfying a craving for something sweet. (more…)
I don’t know about you but I’m getting pretty excited about the big NFL bowl game this Sunday as it holds a special place in my heart. Ironically enough, though my husband and I aren’t the biggest big sports fans we met at a bowl party several years ago where we became friends. Not more than one year later we were married, so every time the big game rolls around in February I think back on that special day.
Being the foodie that I am, the immediate second place my mind goes to when thinking about football is food. Lucky for me there will be no short supply of good eats come February 3, and we have you covered with some healthier options for your game day spread. Instead of filling your guests with queso and bacon-wrapped meat, serve up these eight healthier dips that any football fan would love.