Giant biotech company Monsanto has taken a bold move with their latest project. The company has released a children’s activity book that is aimed at teaching the goodness and beneficial effects of biotechnology. Many critics, and there are many, are calling the books nothing more than propaganda.

Monsanto has been responsible for many negatives actions in the past. Some of their fouls have included dumping toxic waste in the United Kingdom and polluting creeks in Alabama with Mercury and PCB materials for 40 years. One of the most hurtful acts was how Monsanto essentially bullied local, family-owned farms with high-priced lawyers and court fees causing many to lose their farms. While all the actions prior have caused an outcry, this new light hearted children’s book has struck an even deeper chord.

In the midst of gaining approval to begin growing the first genetically modified corn seed, Monsanto has collaborated with several other biotech companies to release Biotechnology Basics Activity Book. The aim of the book is to teach children about biotechnology. It is doubtful the book will take an objective view as one excerpt explains how the process is actually a positive step for the environment.

Read Full Post >

Jillian Michaels - Making The Cut *Enhanced Edition

Jillian Michaels is gearing up for the new year with the enhanced edition of her Making The Cut fitness book. Jillian Michaels, best known for her previous role as trainer on NBC’s show Biggest Loser hasn’t slowed down since leaving the show. Michaels is busy releasing new books, enhancing old one and is now a regular on The Doctors, serving as the panel’s fitness expert.

The enhanced edition of Making the Cut includes 80 demonstration videos by Jillian herself designed to show you how to shed those pesky pounds.

Michaels’ 30 day program uses the process of oxidizing as a way to determine what kind of metabolism your body has in order to burn fat in the best way for you. It is a full body program that walks you through step by step and even includes helpful tips to improve self-esteem and confidence.

Read Full Post >

Just in time for the holidays, renowned fitness expert Luka Hocevar is releasing his new book The Fit Formula.

Luka Hocevar is a former professional basketball player and current owner of Hocevar Performance and Vigor Ground Functional Training Center in Seattle, Washington. Hocevar is a certified strength and conditioning specialist (CSCS – FZS) and a certified fitness trainer (ISSA – CFT). He is also a certified youth fitness specialist through the gold standard for youth fitness certifications – the IYCA. He has trained the top athletes around the world including Euroleague and NBA basketball players, NFL and MLB players, UFC fighters, and many other types of athletes.

Read Full Post >

First Lady Michelle Obama will be releasing a new book in April 2012 titled American Grown: How the White House Garden Inspires Families, Schools, and Communities.

Mrs. Obama has worked diligently with her Let’s Move campaign, the nationwide campaign to reduce childhood obesity in the United States. The campaign launched in February 2010 and since then has provided children with healthier foods in school and made certain opportunities for physical exercise more available. Let’s Move has also strived to provide better information to families about nutrition and has improved community access to healthy and cost-effective food. The First Lady has not only become an advocate for healthier eating and exercise for others, but she has also planted a bountiful vegetable garden on the White House grounds.

All of these actions have lead to the publishing of her book. The book will evaluate how making healthy food more accessible and more affordable will influence eating habits, concluding that habits will improve and public health as a whole will improve as well.

Read Full Post >

The world is still mourning the death of Apple CEO Steve Jobs while also praising his many contributions to technology. Details of Jobs’ life, including some of his strange eating habits, are making their way into the public eye with the release of his biography Steve Jobs.

The book, written by Walter Isaacson, offers some fascinating information about Jobs’ bizarre eating habits. It is said that Jobs was heavily affected by the book Diet for a Small Planet while he was in college, and decided to give up all meat because of it. This book also influenced Steve Jobs’ tendencies to engage in extreme diets. Some of these diets included purges, fasts and only eating one or two foods for long periods of time.

Read Full Post >