The literal business of weight loss is a very lucrative industry. Tonight’s edition of ABC’s 20/20 will break down the numbers and many will be shocked by the story of, “Losing It: The Big Fat Money Pit.”
John LaRosa is the president of Marketdata, where he has been an analyst of the U.S. weight loss market for 23 years. He gave an interview to 20/20 along with other experts, about the impact the actual “industry” of weight loss has on our country. The interviews evaluate the use of celebrity endorsements for diet companies, weight loss scams, the popularity of diet pills and meal replacements, and much more.
The subject of weight and weight loss deals heavily with numbers. Some of the most interesting numbers are those of dollars spent. Here are just a few staggering statistics that will be covered in tonight’s show, airing at 10 PM E.T.
The Revolution will be a daytime talk show focusing on health and lifestyle transformations. The show was created by the same successful team that has brought viewers multiple seasons of NBC’s The Biggest Loser and Extreme Makeover: Weight Loss Edition.
Extreme Makeover: Home Edition host Ty Pennington will join a star studded cast of hosts in this new series. Tim Gunn of Project Runway and famous fitness expert Harley Pasternak are among the roster for this new inspiring show.
ABC is in an altruistic mood. They’re looking out for you, and the global warming crisis. For the week of September 21 they have proclaimed it “National Stay-at-Home Week.” This way, you don’t use gas and send us all into an environmental apocalypse.
Or, maybe it has something to do with promoting their premiere week for the fall schedule.
Either way, it’s not a bad idea. You’ll save a few bucks on gas, and a little less CO2 in the atmosphere. Not that they’ll be guaranteed that you will watch Ugly Betty or Brothers & Sisters. And never mind that you may gain a few pounds in the process, because they’re encouraging all of us to sit at home on the couch. But it’s all for a good cause, right?