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New Food Ranking System, NuVal, Makes Nutritional Food Choices Easy to Find

When you walk into your grocery store, you’re likely to pass by upwards of 45,000 different products. Each of these has a different food label, listing its nutritional values. All of this can be overwhelming, and often times, is the reason so many of us speed through the market without paying too much attention to what we’re throwing in our carts.
nuvalIf you’ve ever wished there were a simpler way to know with just a glance which foods provide the most nutrition and which you should just avoid, tomorrow is a new day. On October 1, many major grocery store chains are adopting the new ONQI, or the Overall Nutritional Quality Index. This index assigns a single value, 1 to 100, to a given food product, fresh or packaged, so that shoppers know at a glance which items are more nutritious. The ONQI, also being called NuVal, bases this number on an algorithm that equates 30 nutrition factors like minerals, vitamins, sugar, protein, carbs, fat, trans fat, salt, omega 3, cholesterol, as well as antioxidants, energy density and glycemic load.

In some ways, it’s similar to the Glycemic Index diabetics have been referencing for years, which gives a 1 to 100 score to foods based on their interaction with blood sugar. Where the parallel breaks, is that this is being established as a new standard across the major grocers in the U.S. starting October 1, 2008, with other grocers scheduled for 2009. This number will displayed on the shelf alongside the food and drink products.

Designed by Yale University’s Griffin Prevention Research Center, the organization makes the following assertions about the new ONQI system:

- Organize foods by a ranking system of relative nutrition across all food categories and subcategories (all food, versus bread, cereal, desserts, etc.)

- Prevents labeling food with generalities like “good” and “bad”

- Gives consumers the ability to make informed food selections like a nutritionist

- Can be put into practice at any point of purchase, like grocers, packaging, or menus

They are careful to clarify that ONQI isn’t a marketing ploy, that it was developed with the consumers’ education in mind, and that commercial influences did not play a part. Since 2007, this modern measurement has been presented to the FDA, USDA and international food policy groups.

groceriesThis is a taste of how you can expect to see foods labeled at your grocery store in the near or coming future. Remember, this ranking 1 (least nutritious) to 100 (most nutritious) will help you quickly assess the most nutrient dense foods against those that are lacking, and in mere moments, decide which food item you want to consume.

100 Broccoli
100 Fresh Strawberries
100 Raw Spinach
100 Blueberries
100 Oranges
100 Green Beans

96 Apple
93 Mango
91 Banana
91 Non Fat Milk

89 Avocado
88 Oatmeal
82 Atlantic Salmon, Tilapia

75 Shrimp
70 Raw Pistachios

69 Unbuttered, Unsalted Popcorn
63 Cooked Barley
60 Canned Pineapple in Juice

53 Canned Kidney Beans
52 Whole Milk
50 Pasta

44 New York Strip

39 Skinless Chicken Breast
31 Ground Beef, prepared at home

29 Enriched White Bread
23 Peanut Butter
22 Reduced-Fat Sour Cream

15 Diet Soda
11 Pretzel Sticks

5 Hot Dog
4 Cheese Puffs
1 Popsicle
1 Regular Soda
1 Taffy

September 30th, 2008

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Paul Smith

Very interesting but also very limited. Many foods I enjoy not "valued". Also, system not in place in major food chains I shop at. Suspect pressure from sugary glop makers inhibiting system implementation?

posted Oct 13th, 2009 5:26 pm



   
 

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2 Responses to “New Food Ranking System, NuVal, Makes Nutritional Food Choices Easy to Find”


Andy Gaskin
Oct 3rd, 2008
5:08 pm

Thank you so much for this wonderful information. I am always looking for ways to feed my family healthier foods. You know I have been on Fresh Dining for the past few months. They rebraded as Freshology. The food not only looks great but it is delicious. It is healthy, I don’t have to worry about the dyes, the fat content or unhealthy additives. They use the freshest ingredients. They have organic upgrades as well. I feel good about giving my family the nutritious meals they provide. They also provide the meals in these incredible biodegrable containers I can heat in the oven or my microwave. Again thanks for providing such needed information.


Patricia Frank
Mar 29th, 2009
7:15 pm

This is very exciting!

Nutrition at a glance and choosing foods by the numbers with the NUVAL rankings will be a wonderfully empowering tool to help people make informed food buying decisions. It’s brilliant, actually.

I, for one, can’t wait for it to come to my local grocery. I’m wondering if NUVAL will be optional for groceries or will it become govt. policy to make sure every grocery has these rankings posted?

Personally, I’d like to see it become policy…

Patricia Frank